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SEO – Search Engine Optimization

Put simply, SEO is ranking your website and services for the best results via a search engine such as google. There are many factors that affect this, including but not limited to the content on your website, how many pages your website has, the functionality of your website, how long a user spends on your website, how often they visit, the keywords and phrases used on adverts, blogs and content. See out blog on Google AdWords and AdSense for more information on adverts.

A massive factor is your website’s functionality, take for instance where a customer is unable to checkout because of an error in your code so they go to a competitor to place an order, Google notices this and prioritizes the competitors service over yours. Read our blog on Ecommerce and Website Development to understand how we overcome these issues.

The majority of the remaining issues fall under content and this differs from business to business, our team is made up of people from a variety of industries, we also work closely with some of the best freelancers in the world. How does this benefit you? Because we believe strongly in building relationships and understanding our customer base and therefore your customer base, we make it our priority to do our research to ensure your content is optimized. It is never a case of one business knows all, businesses change and adapt all the time, that is why our toolbox is full. We will consult with others that have industry experience in relation to your business area and work closely with yourselves to ensure we understand what it is you do.

Not only is it important to find a suitable web-developer but a business that knows and understands what you do, otherwise how will your customers be reached online?

Contact us for more information.

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